The public awareness campaign highlights the importance of childhood eye tests and features the findings of research conducted with Mumsnet users, the UK’s biggest network for parents.
The College is urging parents to begin taking their children to see an optometrist before school age, especially if they or their parents require glasses with a strong prescription or there is any family history of eye problems.
The College of Optometrists, Association of British Dispensing Opticians and the OSA partner in new campaign to raise awareness of the importance of children’s eye tests and better signposting for parents to children’s eye care professionals on the High Street.
New research shows that only 30% of kids always wear sunglasses on sunny days and more than a third of parents believe a hat or cap offers the same protection as sunglasses.
As the schools break up for the summer holidays, and many look forward to spending more time outside in the sunshine, the College has issued tips to support the public in protecting their eyes from the sun.
As the nights draw in and we enter a harsh winter, we may experience some issues with our eyes and even our vision, as we find that our eyes need some particular seasonal care.